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etailinsights eCommerce Data and Sales Blog

3 Ways To Help An eCommerce Manager Convince Their Boss About Your Service

By Darren Pierce on Aug 2, 2013 10:00:00 AM

You’ll never be able to control every aspect of a business's transaction. It doesn’t matter how good your service is or how catchy your pitch is; you just can’t control every variable involved.

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How To Leave An Irresistible Voicemail

By Darren Pierce on Jul 31, 2013 6:00:00 AM

If you make sales calls each day you probably leave a lot of voicemails.

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Webinar Selling: How To Create a Webinar Your Target Customer Will Attend

By Darren Pierce on Jul 29, 2013 6:00:00 AM

Webinars have come on the scene in recent years as marketing and sales tools.

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How To Get More Social Media Recommendations

By Darren Pierce on Jul 26, 2013 6:00:00 AM

Recommendations go a long way to helping you land more clients.

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How to Get Your Bullseye Customer To Follow You on Twitter

By Darren Pierce on Jul 24, 2013 6:00:00 AM

We’ve talked about creating your bullseye customer.

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Client Blog Post: Tips for Improving Email and Gmail Deliverability

By Darren Pierce on Jul 22, 2013 7:29:30 PM

Best Practices Series from etailinsights clients

Tips for Improving Gmail DeliverabilityJames Koons, Chief Privacy Officer, Listrak

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CMOs Love Data, Research and Proof

By Darren Pierce on Jul 22, 2013 6:00:00 AM

Everyone can agree that taking an unnecessary risk is bad for business.

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Sales Emails: The Power of Case Studies

By Darren Pierce on Jul 19, 2013 6:00:00 AM

This week we’ve been discussing sales emails.

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Marketing Emails and The Power of Endorsements

By Darren Pierce on Jul 17, 2013 6:00:00 AM

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How long does it take you to write a marketing email? How often does it get read?

The average open rate for B2B marketing emails across all industries is about 20%. However, when you’re emailing an eCommerce prospect for the first time, there is a good chance it will end up in the trash. If you want to get your open rates up to the industry average, or better, turn potential leads into happy customers, there is one crucial ingredient to keep you in the game: product endorsements.

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Sales Emails: How To Craft Your Opening Message

By Darren Pierce on Jul 15, 2013 6:00:00 AM

Getting the right leads and contacts is a key first step in a successful sale.

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