etailinsights eCommerce Data and Sales Blog

When Nurturing eCommerce Leads, Customized Demos Still Work Best

By Darren Pierce on Jul 22, 2015 6:00:00 AM

Blog posts, white papers, case studies, and customer testimonials all help to tell your company’s story and communicate the value of your products and services, but few sales tools are more effective at closing sales than customized demos. They’re effective because they don’t just tell a story, they put your etailer into the story.

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