LinkedIn may be the leader when it comes to finding and connecting with B2B sales leads, but Twitter still has more to offer than many salespeople realize. When used correctly, it can be an effective prospecting tool all its own. Here’s how you can leverage this social network to find, research, and connect with online retailer leads.
Plenty of studies have shown that using 1-2 hashtags in a tweet helps to expand the reach of messages.
Nearly 500 million tweets are posted each day, and it’s easy to get sucked into thinking that you have to constantly be sharing information on Twitter to reach a wide audience.