There are two ways to get to the top of the Google search results. One way is to invest in an SEO strategy. The other is to pay Google to put you up there.
How To Turn Cold Emails Into Hot Prospects
I’ve sent and received hundreds (if not thousands) of marketing emails over the years, and as a result, I’ve been able to identify a few important elements that affect open rates. If your email lists are targeted and you’ve taken steps to personalize, yet your response rate is still less than 10%, your email format could need some work.
5 Tips For Using SlideShare To Inform & Entertain New Prospects
SlideShare has become the world’s largest community for sharing presentations and professional content, making it a perfect social tool for B2B salespeople. Few other places on the web provide a better platform than SlideShare for B2B salespeople to create a community around their content.
Why Sales People Should Use Podcasts To Reach More etailer Clients
With technology flying at the speed of light these days, it may seem like Podcasts are already a thing of the past, but unique monthly podcast listeners have grown by 300% to 75 million per month from five years ago, and podcast subscriptions eclipsed the 1 billion level in 2013.
Why You Should Constantly Be Doing Competitor Research
When there are only 24 hours in a day, your emails have piled up, and you’re just sitting down to work on last week’s projects, competitor research is probably the furthest thing from your mind.
3 Reasons Why Asking Good Questions Leads To More Sales
Think back to your last appointment with a prospect. How many questions did you ask?
3 Annoying Things B2B Sales People Do (And How You Can Avoid Doing Them)
B2B selling is such a competitive space that one bad habit of embarrassing faux pas can completely ruin a deal. Salespeople sometimes naively do things that chafe decision-makers.
Here are the three most common ways salespeople annoy sales qualified leads and how you can avoid them.
5 Tools To Help Sales People Get More Done In 2015
What steps are you taking to increase your personal productivity this year?
3 Tips For Sales People On Recovering From A Sales Mistake
I’ve never met you, but I know at least one thing about you.
3 B2B Email Marketing Best Practices You Can't Succeed Without
Email marketing is one of many ways B2B salespeople can reach prospects, nurture leads, and increase sales. Similar to social media where anyone can log in and start posting, anyone can send out a virtual newsletter and call it email marketing, but the chances of those campaigns being successful are slim to none.