Don’t be afraid to be different. Don’t sound like every other salesperson. Own where you're from. I use the word 'Aloha' like crazy to let my clients know I‘m from Hawaii and where I am from we treat each other with Aloha (love). It’s nice to be important, but it’s more important to be nice.
With August officially underway, we wanted to share the top eCommerce trade shows taking place over the next few weeks. These conferences offer excellent networking opportunities and innovative strategies for those in the eCommerce industry. Be sure to check out the below events to learn more about each conference.
These events were taken from our list of "Top 40 eCommerce Trade Shows" in 2022.
It isn’t that deep. I think as salespersons, we sometimes forget to be ourselves and feel like we need to recreate a perfect, stereotypical sales persona and we leave our personality at the door. When I reach out to a prospect (whether it’s on the phone or email), I like to personalize my pitch by adding a cheesy play on words using either their company name, mention I spoke to their colleague before getting transferred to them, etc. It is still important to keep it short and to the point, but short doesn’t need to be boring. This will break the mold of sales pitches everyone is used to hearing and will hopefully lead to a more natural conversation. If it doesn’t, at least you will make your prospect smile and leave them with a positive feeling about your company, product or service.
My hack to help salespeople save time is to build lists through etailinsights. It helps me stay organized and helps me find fresh prospects with new leads that are being added to their platform daily. Spending less time cross referencing and searching for accurate prospects also leads me to be able to close deals quicker.
Summer is right around the corner and we wanted to share the top eCommerce trade shows taking place this June. Whether you're planning to attend or simply want info on "what's going on" this month, here is our list of the top eCommerce events.
These events were taken from our list of "Top 40 eCommerce Trade Shows" in 2022.
A simple ‘sales hack’ I’ve used with success is simply leveraging etailinsights' watch alerts function, along with ‘Google Alerts’. This allows me to stay on top of any relevant company alerts or announcements of prospects or customers. This can be a good indicator as to the current needs or goals within a company, including areas they are looking to focus on or expand – especially if these are areas you know your offering can benefit!
April is here and Q2 is officially underway! Whether you're planning to attend or simply want info on "what's going on" this month, here is our list of the top eCommerce events.
These events were taken from our list of "Top 40 eCommerce Trade Shows" in 2022.
I have always employed a laddered prospecting approach. What that means is that while my most relevant contact is the VP of Ecommerce, I will pull contacts that are in supporting roles (manager level) for the same person and cross functional colleagues. The reason being, people in manager level roles are often more aspirational and looking for kudos internally, so they are more apt to take the time to digest a prospecting note and either respond or flip to the VP of Ecommerce. In this case, the senior colleague is more receptive to a conversation since it's been vetted internally. The same is true for their cross functional colleagues--since it's not their bailiwick, they are more apt to flip it to their colleague. Etailinsights gives me all the contacts from Manager to C-suite, enabling me to successfully deliver laddered outreach approach.
March is a busy month in the eCommerce trade show world. Whether you are interested in adding a few trips to your calendar or you simply want to stay on top of the latest industry events, here our picks for the top events taking place this month.
These events were taken from our list of "Top 40 eCommerce Trade Shows" in 2022.
2022 is already in full swing! Whether you are interested in adding a few trips to your calendar or you simply want to stay on top of the latest industry events, here's our picks for the top eCommerce events taking place in February.
These events were taken from our list of "Top 40 eCommerce Trade Shows" in 2022.