Good marketing starts with listening—listening to your consumers and listening to your competitors.
How To Use Hashtags To Increase Social Media Reach
By Darren Pierce on Jul 31, 2014 9:31:00 AM
Plenty of studies have shown that using 1-2 hashtags in a tweet helps to expand the reach of messages.
How Same-Day Delivery Will Transform Business
By Darren Pierce on Jul 29, 2014 6:00:00 AM
Amazon and Google are offering same-day delivery services in major cities, and if this is any indication of the future, same-day delivery becoming a norm isn’t too far off anymore. We can see it in the distance.
How To Help Your etailer Clients Prepare For The Holidays 2014
By Darren Pierce on Jul 24, 2014 6:00:00 AM
For your etailer clients, just looking at the 2014 holiday eCommerce trends isn’t enough. Help them get a jump on this holiday season by giving them actionable advice they can run with before the summer fades and the leaves start to turn.
3 eCommerce Trends You Need To Know Going Into Holiday 2014
By Darren Pierce on Jul 22, 2014 6:00:00 AM
Customers will have 26 days between Black Friday and Christmas this year. This is one less than last year and five fewer than 2012.
6 Critical Email Marketing KPIs You Need To Know
By Darren Pierce on Jul 17, 2014 6:00:00 AM
Email marketing returns big bucks, and we've touched on a few ways to optimize both your desktop and mobile emails.
5 Of The Best Mobile Website Builders For etailers
By Darren Pierce on Jul 15, 2014 6:00:00 AM
Last week we talked about a few guidelines etailers can follow to better optimize their mobile websites. This week I’m taking it a step further by introducing a few specific tools etailers can use to make developing a mobile website less of a chore.
6 Rules For Building A Better Mobile Site
By Darren Pierce on Jul 10, 2014 6:00:00 AM
Let me guess—management is talking about launching a mobile site.
3 Elements Every Successful eCommerce Blog Needs
By Darren Pierce on Jul 8, 2014 10:00:00 AM
I’m a big blog reader, and eCommerce is a passion of mine. I’ve come across dozens of blogs that touch on the topic, and after taking the time to look through some of the most successful ones, I’ve identified 3 elements that they all have in common.
3 Ways To Use Video To Attract More eTailer Clients
By Darren Pierce on Jul 3, 2014 6:00:00 AM
We all know how important it is to tell a compelling story, and it’s no secret that video has become a popular channel to do just that.