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etailinsights eCommerce Data and Sales Blog

5 Tips To Shrink Your To-Do List

By Darren Pierce on Sep 30, 2014 6:00:00 AM

It doesn’t matter what hour of the day, day of the week, or month of the year it is, there always seems to be something more to do. The task list of a salesperson is never-ending, and if you don’t take control of it, it will swallow you whole.

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How To Identify & Engage With Online Influencers In Your Industry

By Darren Pierce on Sep 25, 2014 6:00:00 AM

Industry influencers are people who have a voice that affects how etailers think and act. They’re in positions of authority that have been given to them through years and years of hard work and trust-building.

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Why Email Unsubscribes Really Aren't That Bad

By Darren Pierce on Sep 23, 2014 6:00:00 AM

Email marketing is a profitable communication channel, which is why many businesses will panic when that unsub rate gets just a little too high.

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How To Write Compelling Copy That etailers Will Actually Read

By Darren Pierce on Sep 18, 2014 6:00:00 AM

Depending on the product, B2B copy can be dry. Really dry. Like put-your-head-down-and-hope-no-one-walks-by-your-office dry.

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5 Ways To Accurately Measure Your Sales Team's Performance

By Darren Pierce on Sep 16, 2014 6:00:00 AM

If I were to guess, you and I are similar in at least one way—we like to measure things. We like to create goals, establish metrics, and analyze output to determine if we’ve reached our objectives.

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3 Ways Technology Has Affected How Sales People Communicate

By Darren Pierce on Sep 11, 2014 6:00:00 AM

Technology has completely changed society. This includes how we communicate. As professional salespeople and marketers who rely on communicating messages to customers, we have to pay attention to these changes.

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5 Things You're Doing Wrong On LinkedIn (And How To Do Them Right)

By Darren Pierce on Sep 9, 2014 6:00:00 AM

LinkedIn is unique in the sense that it’s a professional network, and because it’s a professional network, a few more rules apply than with Facebook, Twitter, and Instagram.

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The #1 Reason Why Potential eTailer Clients Can't Find You Online

By Darren Pierce on Sep 4, 2014 6:00:00 AM

It’s hard to understate the importance of being visible online.

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How To Use Call Recordings To Improve Sales Performance

By Darren Pierce on Sep 2, 2014 6:00:00 AM

Improvement is a continuous process for professional sellers, and one of the most effective ways to improve performance is to analyze how your salespeople are interacting with clients over the phone.

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What etailers Are Expecting From Your Sales People

By Darren Pierce on Aug 26, 2014 6:00:00 AM

When it comes to expectations, B2B buyers and sales managers couldn’t be any different.

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