etailinsights eCommerce Data and Sales Blog

etailinsights eCommerce Data and Sales Blog

5 Ways Salespeople Lose Buyer Interest

posted by Darren Pierce

etailinsights eCommerce Data and Sales Blog

3 Sales Myths You Need to Leave Behind in 2016

posted by Darren Pierce

etailinsights eCommerce Data and Sales Blog

Sales Hack:  Pushing Pound After Dialing a Phone number

posted by Darren Pierce

3 Mistakes You Might Be Making With Your B2B Sales Prospecting

5 Productivity Tips That Will Help You Sell More

Ignored No More: InMail Plus Email Is A Winning Sales Combination

The growing popularity and widespread use of social media have greatly impacted many aspects of our daily lives. Family members and friends across the world can stay connected through photos and messages that are shared on Facebook. We have the ability to interact with our favorite brands and celebrities on Twitter. The way that business and selling takes place has also evolved with the use of LinkedIn. Social media is a game-changer, so it is imperative that business leaders and sales professionals take notice of its power.LinkedIn has made social selling possible, and the InMail feature that it offers can be a great advantage to salespeople when it is used correctly and efficiently. Why Are InMails So Effective? The great thing about LinkedIn InMails is that you have the ability to create a personal connection with each prospect that you message. Do not ruin this capability by sending out canned messages that try to sell your product or service right away. Every single subject line I use for my InMails is personal. You can reference sports, where they went to college (especially if you went to the same school), that you are a fan of their brand or mutual connections. There are many different avenues you can take to create a personalized subject line, but just be sure that it does not talk about anything you are selling. It should be all about the individual and trying to establish a personal connection with them. The worst thing that you could do is connect with someone that you have never met before and immediately send them a note trying to sell them your product or service.

2 Tips To Improve Your Social Selling

I am a huge fan of LinkedIn and social selling. I have made a career out of prospecting through this professional networking site, and I love being able to teach others how to have the same success. While I have talked about the importance of reaching out through both InMail and email, it is also beneficial for you to see the exact procedure that I follow. Keep reading to learn more about the particular cadence that I used when reaching out to prospects and how to track your successes.

Trade shows are an integral part of the sales process. These exhibits allow companies and business professionals within a specific industry to all come together in one place. With all these potential eCommerce leads, and limited time, how do you know who to spend your energy on?