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etailinsights eCommerce Data and Sales Blog

Leverage etailinsights' Technology Spy by Jen Herter

By Rachael Love on Sep 8, 2021 1:50:08 PM

Power User Spotlight: Jen Herter, LimeSpot

image (26)Jen's Sales Hack: Leverage etailinsights' Technology Spy

First of all, I don't think any "hack" out there will ever outperform persistence. With that being said, the etailinsights Technology Spy hack comes into play when I send out personalized cold emails at scale. Leveraging this feature, I may receive an email notification from Technology Spy telling me an online retailer is new to Shopify Plus. When I click on their account in etailinsights, I find out they're using Yotpo for reviews and Klaviyo for email. The intel that Technology Spy provides, leads me to quickly craft a personalized prospecting email that talks about how LimeSpot integrates with both Yotpo and Klaviyo.

etailinsights Power User Interview

Jen, what is your favorite restaurant in Temecula, CA?

South Coast Winery- Love the beautiful views of the wineries with fantastic, inspired food.

What drove you to begin a sales career in eCommerce?

I have been working in Software Sales for 10+ years and with the explosion of e-commerce being accelerated by Covid, it seemed like a booming world.

How does Limespot help etailers? 

We use AI to help brands personalize their website and email through product recommendations to full content personalization. On average, our brands see a 12-28% increase in revenue and +2-5x conversion rates.

How are you using etailinsights to find eCommerce leads?

I use Technology Spy to find brands that have recently left one of our competitors and/or are new to an e-commerce platform we support (like Shopify or BigCommerce). Technology Spy is convenient because I get a daily email that essentially delivers leads to my inbox. The e-commerce tech world is fast-paced, and brands are often trying out new technology to find the right marketing stack that will work for them. It's important to strike while the iron is hot and understand trends in the industry, etailinsights allows me to do this.

What is your favorite Top 40 eCommerce Conference and why?

Don't really attend e-commerce conferences but I really like Derric Haynie's
EcommerceTech webinars and podcast.

Written by Rachael Love

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